In this talk by Emma Thatcher, she spoke about what crowdfunding is and why it’s a good resource.
She mentioned that most people use when they are just starting out, whether it’s to launch a product, publish a book, getting a project off the ground, funding and event or exhibition, or just setting up your own studio.
Kickstarter is the most popular way of crowdfunding, as its an all or nothing process. The donation process last for 30 days and you have have a minimum of £300 as your goal.
We then had s small talk from Chris Walker an Illustrator who use Kickstarter to help publish the book him and his friend had created. Kickstarter helped then start their own publishing company called Squirm and Learn and gave them the opportunity to publish two books.