CIP: Kickstarter notes

We were set with the task to start a Kickstarter campaign for our Market Ready product, we as a group thought that it would be best to expand our brand if seeing as we need to raise money. We decided that we have tote bags as well as t-shirts as this would appeal to our target audience.

These are just a few notes that I made after we were introduced to the brief:

  • A campaign last for 30 days
  • Rewards are given for each donation Β£5-Β£100
  • There need to be a video explaining your company and idea
  • You want to put why people should care/donate to your company
  • The most popular donation is Β£25
  • You want to link to social media and possibly have a newsletter that goes out to each pledger
  • Stickers/badges/card are a good reward fro small donations
  • You want to keep the video short and sweet
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